Conversations should remain connected to project topics because context is essential for understanding how work evolves. When discussions occur within a specific project topic, team members can easily see the history of decisions, instructions, and updates related to that subject. If conversations move to separate chats or groups, the context behind those discussions may become difficult to trace. Linking conversations to project topics helps maintain clarity and ensures that information remains organised. This approach also makes it easier for new team members to review previous discussions and understand how decisions were made.